
- NBA Accredited PGDM
- AIU-Accorded, MBA Equivalent
- AICTE Approved
PGDM Admissions at Shanti Business School, Ahmedabad
A two-year, AICTE-approved PGDM with AI-integrated dual specialisation. Pair AI with your core specialisation, or combine two business domains like Marketing and Finance. Apply with your CAT, XAT, CMAT, MAT or ATMA score.
- Highest Package
- ₹16.12 LPA
- Average Package
- ₹8.65 LPA
- Placement Since Inception
- 100%
Prefer to Chat?Message a Counsellor on WhatsApp
Apply for PGDM Admission
Share your details and an admissions counsellor will call you back.
Placements
A 100% Placement Record Since the First Batch
A dedicated on-campus Training and Placement Cell starts preparing you from the first semester. Students can keep applying until they are placed.
- Highest Package
- ₹16.12 LPA
- Average Package
- ₹8.65 LPA
- Final Placements Since Inception
- 100%
- Summer Internship Placements
- 100%
- Companies Visit Every Year
- 200+
- Monthly Internship Stipend
- ₹15K–35K
Class of 2024–26
220 PGDM students took part in the campus placement drive, with 205 companies actively engaged. Summer internships run for 8 weeks, and recruiters make pre-placement offers to strong performers.
How the Placement Cell Prepares You
- 01
Interview Process
Expert sessions on professional CV building and group discussions.
- 02
Preference & Selection
Students record their preferred industry, function and location for the right fit.
- 03
Final Interview Preparation
Mock aptitude tests, GDs and interviews, plus domain prep in marketing, finance, HR and decision science.
- 04
Visiting Companies
The placement cell meets companies to discuss hiring plans, profiles and packages.
- 05
Pre-Placement Talks
Companies visit before the season to introduce their job profiles.
- 06
Interview & Final Selection
Recruiters run tests and interviews on campus on their allotted dates.
- 07
Offer Letter
The cell coordinates offer letters so every transition is smooth.
Recruiters
Legacy Brands and New-Age Companies Hire From SBS
800+ industry-leading recruiters, from FMCG majors and banks to consulting, analytics and tech firms.
Sectors That Hire SBS Graduates
- FMCG & Consumer Goods
- Banking, Financial Services & Insurance
- Consulting & Advisory
- IT & Technology
- E-Commerce & Retail
- Manufacturing & Operations
- Logistics & Supply Chain
- Media & Advertising
Accreditation & Awards
Recognised for Quality, Placements and Industry Connect

NBA Accredited
The SBS PGDM programme is accredited by the National Board of Accreditation.
AIU Accorded, MBA Equivalent
The Association of Indian Universities has accorded the SBS PGDM equivalence to an MBA.
AICTE Approved
Approved by the All India Council for Technical Education every year since 2010–11.

Latest Honour
TV9 Gujarat Excellence Award 2026
Presented to Shanti Business School by the Hon'ble Chief Minister of Gujarat, Shri Bhupendra Patel.

Best Management College in India for Industry Interface
by Centre for Education Growth & Research (CEGR)

Top 50 Organizations in Education
by Global Forum for Education & Learning

Best Management Institute of West India for Placement
by India Integrated Chambers of Commerce (ICCI)

Placement Excellence Award
by Campus Sigma

Shiksha Bharti Award
by Global Education Excellence Awards

Best Placement Through Curriculum Innovation
by Global Education Excellence Awards
PGDM Specialisations
Seven Specialisations, One Career-Ready PGDM
Build career-ready capabilities through applied learning, business fundamentals and industry exposure. Every specialisation is integrated with AI tools and industry certifications.

Finance
Banking, investment and financial analysis, studied in Ahmedabad — a growing financial hub and home to GIFT City.
Roles: Financial Analyst · Investment Banker · Credit Analyst

Marketing
Sales, branding, digital marketing and advertising, with live campaigns and industry projects.
Roles: Brand Manager · Sales Manager · Marketing Manager

Data Science
Python, SQL, Power BI and AI applications, taught in a dedicated Data Science centre.
Roles: Business Analyst · Data Analyst

Human Resource
Recruitment, training, payroll and employee relations, with live projects alongside HR professionals.
Roles: HR Manager · Talent Acquisition Specialist

Supply Chain Management
Close to Gujarat's manufacturing and logistics hubs, with industry visits and live projects.
Roles: Operations Manager · Logistics Manager · Supply Chain Manager

Digital Marketing and Brand Communications
Hands-on SEO, social media, content strategy and performance marketing.

Entrepreneurship
An on-campus incubation cell with mentorship, and funding support from the Chiripal Group for eligible student start-ups.
Separate Programme
PGDM – Marketing
A two-year, full-time, AICTE-approved programme for students who have already chosen a career in sales and marketing. Core marketing courses plus contemporary electives:
- Advanced Digital Marketing
- Marketing Communication Strategy
- Marketing Analytics
- Marketing Strategy
- Consumer Behavior
- Logistics & SCM
- B2B Marketing
- Retail Marketing
- Services Marketing
- Marketing of Financial Services
- Product / Brand Management
The SBS PGDM
AI-Integrated Dual Specialisation
Build a future-ready career by pairing AI with your core specialisation, or by combining two business domains such as Marketing, Finance and Entrepreneurship.
- Year 1
- Core management: Marketing, Finance, HR, Operations and Economics.
- Year 2
- Your specialisations, AI-integrated electives, an 8-week summer internship, live projects and case studies.
- Tools
- Advanced Excel, Python, SQL, Power BI and AI applications, built into the curriculum.
Specialisations are finalised in the middle of the second semester, after faculty mentoring, aptitude assessment and career counselling.
Certifications Alongside Your PGDM
Industry certifications and workshops, run with SBS's partners.
AI in Marketing
30 hours · with Imarticus Learning
Financial Modelling and Valuations
30 hours · with Imarticus Learning
CESIM Business Simulations
Simulation-based strategy labs
HR 4.0
10-hour workshop
Knowledge Management
10-hour workshop
HR Analytics
HR data and dashboards
Supply Chain Analytics
Forecasting, inventory and logistics
Structured Query Language (SQL)
Hands-on data extraction
Using AI as a Creative Aid
Prompt flows and generative tools
Selling Skills
Role plays and mock sales drills
Design Thinking
For communication projects
International Immersion
Dubai · with UAS International
About SBS
Backed by the ₹20,000 Crore Chiripal Group
Shanti Business School was established in 2010 as a corporate citizenship initiative of the Chiripal Group of Industries, and is managed by the Chiripal Charitable Trust. It draws students from across India and shapes them into the industry-specific talent recruiters prefer.
With an intake of 300 a year — 180 in the PGDM and 120 in PGDM – Marketing — every student has a faculty mentor from day one.

- Year Established
- 2010
- Years of Corporate History
- 50+
- Full-Time Faculty
- 27+
- PhD Holders on Faculty
- 20+
- Faculty–Student Ratio
- 1:10
- Multidisciplinary Electives
- 20+

“Our core strength rests in our progressive and innovative learning-oriented teaching practices and a very contemporary, industry-relevant curriculum.”
Vision: To be a centre of academic excellence and research that nurtures industry-ready and socially responsible management professionals.
Campus
A Serene Campus in Shela, Ahmedabad
On S.P. Ring Road near Bopal, one of Ahmedabad's most developed residential areas, with good connectivity to the airport and railway station. The whole campus is Wi-Fi enabled.
Learning Centres
Theatre-style classrooms, known as Strategic Suites and Chessboards.
Rudraksha
Seminar hall for conferences, workshops, FDPs, MDPs and industry expert sessions.
Think Tank
A hub for group discussions and presentations.
Nerve Centre
IT lab with modern systems and software, preparing you for Industry 4.0.
Book Bay
The library, with offline and online learning resources.
Hostels
Separate air-conditioned hostels for boys and girls, with wardens and 24/7 security.
Medical Room
In-house medical facility, a full-time nurse, a doctor on call and student medical insurance.
Food Court & Kitli Café
Multi-cuisine food court and café, inside the campus.
Sports & Gym
Cricket and football grounds, volleyball and basketball courts, and a multigym.
Learning Beyond the Classroom
Extra-curricular and cultural events at SBS are run by the student managers themselves. A selection from recent years:
Conferences & Competitions
- International Conference on Sustainability, Inclusiveness and Social Entrepreneurship
- MakeIntern – National B-Plan Championship
- HackTheGap – Intercollege Hackathon
- AIMA – Student Management Games 2025
- HR Conclave 2024
- Bauddhika
Workshops & Talks
- AI Tools Workshop
- Thought Leaders Speak Series: AI & The Future
- Guest Session on PR, Media and Branding
- Strategic Edge: AICPA & CIMA Workshop
Industry Visits
- Tata Motors
- Parle
- Mundra Port
- BISAG-N
- Network 18 Studio
- Johnson Controls & Hitachi
Student Life
Two Years That Go Well Beyond the Classroom
Library, labs, hostels, sports and a café where lifelong friendships form — in one of India's safest cities.
Book Bay Library
Staired Open Auditorium
Nerve Centre IT Lab
Learning Centres
Rudraksha Seminar Hall
Hostel and Grounds
Gymnasium
Playgrounds
Kitli Café
Clubs Run by Students
Capital Buddies
Finance Club
Dumbledore's Den
Marketing Club
TalentNexus
HR Club
Synergy
Supply Chain & Data Science Club
Sahas
Entrepreneurship Cell
Institute Innovation Council
Innovation Hub
Samvad
Debate Club
Book Wizard
Literary Club
Manthan
Book Talk Club
Dynamic
Sports Club
Collaborations
Industry and Global Partners in Your Learning
Academic Collaborations
Association Memberships
International Tie-Ups
Global immersion programmes, international certifications and exposure to global business practice, through SBS's partner institutions.
- IMT, France
- CIMA, United Kingdom
- FOM University, Germany
- Torrens University, Australia
Student Voices
Hear It From SBS Students
Placed students on their two years at Shanti Business School. Tap a face to watch.
FAQ
Admission Questions, Answered
Anything else? Ask a counsellor on a call or on WhatsApp.
Free Tool
CAT Predictor & CAT Score Calculator
Estimate your CAT score before results are out, then plan your applications with a counsellor.
Try the CAT PredictorIs the SBS PGDM Equivalent to an MBA?
Yes. The SBS PGDM is AICTE approved, NBA accredited and accorded MBA equivalence by the Association of Indian Universities (AIU). It is widely recognised as equivalent to an MBA in corporate and professional circles.
What Is the Eligibility for PGDM Admission at SBS?
A bachelor's degree in any discipline from a recognised university, with at least 50% marks (45% for reserved categories), plus a score in CAT, MAT, XAT, CMAT or ATMA.
Can I Get Admission Without CAT?
Yes. CAT is not mandatory at SBS: a MAT, XAT, CMAT or ATMA score is accepted just the same.
Does SBS Accept NMAT or SNAP Scores?
SBS lists CAT, MAT, XAT, CMAT and ATMA as its accepted entrance exams; NMAT and SNAP are not on that list. If you have taken NMAT or SNAP, a counsellor can tell you which of the accepted exams still fits your timeline.
Is There a CAT Predictor or CAT Score Calculator I Can Use?
Yes. Our CAT Predictor and CAT Score Calculator give you a quick estimate of your CAT score before results are out. SBS shortlists on your actual entrance exam score together with your academics and profile, and since CAT is not mandatory at SBS, a MAT, XAT, CMAT or ATMA score counts too.
Can Final-Year Students Apply?
Yes, provided you complete your graduation before the programme begins. For final-year candidates, the previous year's marks are used for merit.
Is Work Experience Required?
No. Freshers are welcome, and every student is assigned a faculty mentor from day one. There is also no age limit.
What Is the Selection Process?
Shortlisting on entrance exam score and academics, then SBS's Idea Representation / WAT round and a personal interview. The final selection weighs the entrance test (35%), presentation, GD and interview (40%), academics (20%) and sports and extra-curriculars (5%).
What Is the Total Fee, and Can It Be Paid in Instalments?
The PGDM fee is about ₹7.85 lakh for the full two years, covering tuition and academic expenses; hostel and personal costs are extra. Fees can be paid in 4 semester-wise instalments. The application fee is ₹995 + GST.
Are Scholarships and Education Loans Available?
Yes. SBS is empanelled with IDFC First Bank for scholarships to selected students, and helps students get education loans from leading banks.
What Is the Placement Record?
SBS has 100% placements and 100% summer internship placements since inception. The highest package is ₹16.12 LPA and the average is ₹8.65 LPA, with 200+ companies visiting every year.
How Long Is the Summer Internship, and Is It Paid?
The summer internship is 8 weeks. Stipends typically range from ₹15,000 to ₹35,000 a month, and companies offer pre-placement offers to exceptional performers.
Can I Take a Dual Specialisation?
Yes. You can pair AI with your core specialisation or combine two business domains. Specialisations are finalised in the middle of the second semester.
Is There a Hostel on Campus?
Yes. Separate air-conditioned hostels for boys and girls are inside the campus, on twin or triple sharing, with wardens and 24/7 security.
Can I Visit the Campus Before Taking Admission?
Yes. Campus visits can be scheduled during official hours, so you can meet faculty and students first. Ask your counsellor to arrange one.
Admissions Open
Start Your PGDM Journey at Shanti Business School
- NBA accredited, AIU-accorded PGDM, equivalent to an MBA
- 100% placements since inception; highest package ₹16.12 LPA
- AI-integrated dual specialisation with industry certifications
- Backed by the ₹20,000 crore Chiripal Group
Request a Call Back
An admissions counsellor will help you with eligibility, fees and next steps.















































